The Grizzly Blog

Field Notes

No fluff. Real tactics on getting found on Google and booking more jobs, for the trades and local businesses.

Straight Talk

Roofing SEO: What to Expect in the First 90 Days

What a roofer should expect from the first 90 days of SEO: the foundation fixes, the pages and reviews that win the…

Sep 30, 2026
Straight Talk

Is Google Guaranteed Worth It for Roofers? A Straight Answer

Is Google Guaranteed worth it for roofers? How Local Services Ads work, what you pay for, how ranking works, and when the…

Sep 28, 2026
Straight Talk

How Grizzly Prices Marketing: Flat Fees, No Contracts, No Surprise Invoices

How Grizzly Media Co prices marketing: flat monthly fees that are never a cut of ad spend, month-to-month with no contracts, and…

Aug 19, 2026
Straight Talk

Call Tracking: How to Know Which Marketing Actually Books Jobs

Call tracking for local service businesses: see which marketing actually rings the phone and books jobs, catch missed calls, and stop guessing…

Aug 15, 2026
Straight Talk

AI Content Strategy: How to Get Named When Customers Ask AI, Not Just Google

An honest AI content strategy for local businesses: how to get cited in ChatGPT, Gemini, and Perplexity through consistent, factual content and…

Aug 11, 2026
Straight Talk

Painter Marketing: How to Book More Jobs Without Racing to the Bottom on Price

Painter marketing that wins better-paying jobs: real project photos, reviews, local SEO, and fast quotes, so you compete on quality instead of…

Aug 7, 2026
Straight Talk

Electrician Marketing: How to Get More Local Jobs and Fewer Price Shoppers

Electrician marketing that books better jobs: local SEO, a strong Google Business Profile, reviews, and fast follow-up, so you win trust instead…

Aug 3, 2026
Straight Talk

Plumber Marketing: How to Get More Local Jobs Without Buying Leads

Real plumber marketing that fills the schedule: local SEO, Google Business Profile, reviews, and fast follow-up, so you win more jobs without…

Jul 30, 2026
Straight Talk

15 Small Website Tweaks That Get the Phone Ringing

You are paying good money to get people onto your website. Then most of them leave without calling. That gap, between “visited”…

Jun 29, 2026
Straight Talk

The Monthly Marketing Report Your Agency Hopes You Never Ask For

Here is a quick test. Open the last report your marketing agency sent you. Can you tell, in under ten seconds, how…

Jun 29, 2026
Straight Talk

4 Lies Marketing Agencies Tell Contractors (and How to Spot Them)

If you have run a trades business for a year, you have heard at least one of these. Here is the BS…

Jun 3, 2026
Google Ads

Google Ads or SEO? Where the Trades Should Actually Start

Everyone asks which one to do first. Here is the honest answer, minus the agency fog.

Jun 3, 2026
Local SEO

Your Google Business Profile Is Quietly Costing You Jobs

The free Google listing you set up once and forgot is out-selling your website. Here is what is leaking, and the 15-minute…

Jun 3, 2026